How to Build a Community People Trust with Matt Carnevale
The Dave Gerhardt Show · 2026-01-12 · 1h 2m
Episode notes
#320 | Matt Carnevale , Head of Community at Exit Five, joins Dave for a discussion about community building. They dive into a bunch of the lessons learned from building the Exit Five community over the last few years, including specific plays like onboarding, matchmaking, and moderation. If you’re thinking about community building in 2026, this is a good primer; plus the guys give their opinion on what “community” actually means and whether you should build a private community like Exit Five or focus more broadly on community building. Timestamps (00:02) - - Matt’s path from BDR to Head of Community at Exit Five (06:45) - - What “community” actually means (and what it definitely isn’t) (11:30) - - Why most B2B communities fail before they ever get traction (16:10) - - Community vs. content: what gets people in vs.
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