The ConTechCrew · 49 min
In this episode, hosts Jeff Sample and Nathan Wood sit down with Bryan Guess to explore one of the most overlooked challenges in construction, technology, and business operations: mistaking symptoms for root causes. Drawing from his experience, Bryan explains why organizations often jump straight to solutions without first understanding the real problem they're trying to solve. The conversation explores systems thinking, organizational accountability, communication breakdowns, technology adoption, and why most operational problems are ultimately people and process problems. Bryan Guess is the founder of Bartizan Strategic Group , a consulting firm focused on helping organizations diagnose operational challenges, improve business systems, and solve complex organizational problems. Prior to launching Partizan, Bryan spent over a decade working with commercial building owners and AEC stakeholders, where he discovered that many challenges attributed to construction, engineering, or technology are actually universal business problems involving people, processes, incentives, and communication.
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