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Index/Startups & Founders/The Chris Harder Show
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The New Coaching Model That Still Sells in the AI Era

The Chris Harder Show · 2026-06-22 · 15 min

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Episode notes

Have you noticed that your coaching offer isn't converting the way it used to? In this episode, I break down what AI is doing to the coaching and consulting industry and why so many once-profitable offers are losing traction. I share how people are now turning to tools like ChatGPT and Claude for fast, "good enough" answers instead of paying for broad coaching support, and how that shift is creating a ripple effect across courses, events, masterminds, and consulting businesses. I also share why the coaches who are still winning are the ones solving a very specific problem. Tune in to learn how to pivot fast, niche down smarter, and build a coaching business people will still gladly pay for. HIGHLIGHTS Why AI is replacing many coaching and consulting offers. How "good enough" advice is reducing demand for general coaching. The ripple effect causing events, masterminds, and courses to suffer. Why broad coaching offers are no longer enough to compete. What it really means to solve a micro-specific problem people will pay for. How to pivot your coaching business before the market leaves you behind.

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