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Index/Leadership/The CEO Diary with Fexingo
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How Pixar Saved Itself from Disney and Then Saved Disney

The CEO Diary with Fexingo · 2026-07-05 · 10 min

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Topics in this episode

pixar turnaroundsteve jobs pixardisney acquisition pixarbob iger pixar dealtoy story history

Episode notes

In this episode, Lucas and Luna break down the near-death story of Pixar in the early 1990s, when it was bleeding cash from its hardware division before Steve Jobs refocused the company on selling rendering software and eventually making 'Toy Story'. They explore how Pixar's unique creative culture - born from a $26 million investment that nearly failed - later became the blueprint for Disney's animation revival under Bob Iger. The hosts explain the specific deal structure of the 2006 acquisition and how Pixar's 'brain trust' process preserved its creative mojo inside a corporate giant. A focused look at one of the most remarkable business turnarounds and cultural integrations in modern entertainment. #Pixar #Disney #SteveJobs #BobIger #ToyStory #Animation #CreativeCulture #BrainTrust #BusinessTurnaround #MergersAndAcquisitions #CorporateCulture #LucasAndLuna #FexingoBusiness #BusinessPodcast #TheCEODiary #EntertainmentBusiness #CreativeDiscipline #CulturalIntegration Keep every episode free: buymeacoffee.com/fexingo

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