The AI Edge Podcast · 2026-06-15 · 57 min
Apple announced its long-awaited Siri overhaul - and the reviews are basically "welcome to 2023." It's built on Gemini under the hood, while Apple simultaneously runs a privacy campaign aimed squarely at Google. Meanwhile, SpaceX went public at a two-trillion-dollar valuation, Anthropic and OpenAI both filed for IPOs with wildly different burn rates, and Anthropic dropped a new model called Mythos that's apparently too dangerous for the public to touch. This week, Shiv flies solo with Chris Kelly - founder and CEO of Upwave, his neighbor and friend - for a conversation that ranges from Apple's AI catch-up to the economics of the AI arms race to what real, concrete AI transformation looks like inside a measurement company. Chris breaks down why nobody should hold a year-old AI opinion against a current AI model - a year is "light years" in this space - and why Apple's massive iPhone distribution and head start on voice could let it make up ground faster than its brand reputation suggests. He also makes the case that AI conversations reveal far richer upper-funnel context than search ever could, opening up entirely new categories of ad units that don't exist today.
Ep 29. Agentic Marketing Is Here - But Can AI Actually Stay On Brand? with Kashish Gupta, Hightouch75 / 100Ep 27. The Platforms Know Your Brand Strategy Better Than You Do - And That's a Problem, with Dr. Cecilia Dones, 3 Standard DeviationsEp 26. AI Bias Is a Business Problem - Not Just an Ethics One, with Stefanie Beach & Nadia KoskiEp 25. The MarTech Chrysalis: Why Marketing Is in a Messy Middle - and What Comes Next, with Scott Brinker, Chief MarTechEp 24. AI Is Making Ads Better - But Where Is All That Money Actually Going? with David Danziger, Dstillery