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Adam Lyons Discusses Maximizing Profits With AI, Its Role In The Sales Process, And How to Hire And Keep A-Players

Success Profiles Radio · 2026-09-02 · 56 min

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Episode notes

Adam Lyons was this week’s guest on Success Profiles Radio. He is one of the leading consultants in the AI space and talks to companies and clients about how to maximize their profits and efficiency with AI. We talked about what sword fighting can teach us about business, the challenges of playing offense and defense at the same time in business, what a great AI consultant can do for your business, and how to know if taking equity in a deal is a good idea or not. In addition, we discussed his favorite uses for AI, the role of AI in the sales process, hiring and training salespeople, how to compensate A-players so that they will stay with you, and creating a culture that A-players will want to be part of. Finally, we discussed how to see opportunities that no one else sees and what has surprised him about his journey. You can listen and follow the show on Apple Podcasts/iTunes, Spotify, Audible, Amazon, iHeart Radio, and at Please leave a 5-star review on iTunes and 5 stars on Spotify.

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