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Index/Marketing/Spa Marketing Made Easy
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SMME #494 The Four Stages of AI Adoption Every Spa CEO Needs to Know

Spa Marketing Made Easy · 2026-07-27 · 26 min

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Episode notes

Waiting for a better time to figure out AI is going to cost you more than you realize, and most spa CEOs won't see it until the gap is already too wide to close quickly. The businesses building AI into their operations right now are not just writing captions faster. They are running entirely different operations. This episode walks through the four stages of AI adoption inside a spa business, The Copy-Paster, The Prompter, The Trainer, and The AI Employer, so you can see exactly where you are and what it takes to get to the next stage. Daniela shares what's working inside Addo Aesthetics right now, including how a team of eight humans runs alongside twenty-seven active AI employees and where that number is headed by the end of the year. If you have ever felt like AI is taking more time than it saves, or like the output never sounds like you no matter how long you spend prompting, this episode is for you. The problem is not the tool. It is the stage you are in, and knowing the difference changes everything.

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