Scale Up With Nick Bradley · 2026-05-14 · 1h 4m
Nick invites you to revisit one of his most spellbinding conversations as he welcomes the legendary Jay Abraham, the American business executive, conference speaker, and author. Jay is best known for his work in developing strategies for direct response marketing in the 1970s. In 2000, Forbes listed him as one of the top five executive coaches in the US. He is the founder and CEO of the Abraham Group, and widely considered to be one of the greatest marketing minds in history. As well as his incredible story and insights, Jay discusses the details of his latest innovation, Exponential Growth, a programme designed to compound different things together in order to create certainty around the result you hope to obtain. KEY TAKEAWAYS ● Universal principles are just that. If they're truly universal then they only require modification in small ways, and infrequently. Tying our understanding to these core principles gives us strength. ● It is entirely possible to be "successfully stuck" by accepting a growth rate or profit level that may seem suitable for your industry, when in fact your efforts should produce a lot more when compared to the business world as a whole.
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