Sales Success Stories · 2026-04-28 · 1h 29m
In this episode, Rosa Campagna tells us about what it actually takes to win at the highest level in enterprise and why patience, hospitality, and influence may be more important than any sales technique. Rosa Campagna is the number one top performing sales rep globally at OneStream Software for FY25, hitting 428% of quota attainment in one of the most competitive enterprise sales organizations in the market. She works with customers ranging from $4 to $40 billion in revenue and has built her success on three principles: knowing how people think and feel, mastering the internal sale, and refusing to put enterprise customers to bed in pursuit of short-term wins. Rosa came to sales by accident. She thought she wanted to be Samantha from Sex and the City, landing somewhere in PR and marketing. A theater kid at heart, she eventually found her way into consulting and professional services in the Salesforce ecosystem, survived multiple layoffs during a volatile period of acquisitions, and ultimately made the bet that she was better at selling a thing than selling the process to build one.
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198: Gainsight's Adam Wicks: Artistry, High-Stakes Math, and 600% Achievement
197: The Long Game of Sales at Insperity: How Calvin Dennis Became a Top 1% IC
196: Vicki Kovacs on CEO Mode, MEDDPICC, and Mastering Expansion Sales at SysAid