The Challenges of GEO, Why CMS will Always Survive, & More with Mats Persson

Episode notes

Today, we’re joined by Mats Persson , CEO of Umbraco , provider of the world’s leading open-source CMS platform. We talk about: The impacts of AI in developing and managing content Why content management systems will always survive The pluses and minuses of open source and AI helping write code Risks of being too enthusiastic about your own opportunity & product The challenges of GEO (Generative Engine Optimization), considering there's not one standard system