Riding Tandem · 2025-03-26 · 30 min
Your logo, colors, and website do NOT make people buy from you. In this episode of Riding Tandem , Vivian Kvam gets real about one of the biggest myths holding entrepreneurs back with their marketing: the idea that you need perfect branding before you start marketing or making money. Spoiler alert - you don’t. Vivian Kvam shares personal stories (including how she landed a major client before Tandem Works even had a logo or a bank account) and challenges listeners to rethink what’s truly driving sales: trust, connection, and authenticity. Here’s what you’ll learn: Why people buy from people , not brands How obsessing over branding could be slowing your growth Action steps to stop hiding and start showing up now Subscribe & leave a review to support the show! Go to RateThisPodcast.com/ridingtandem and follow the simple instructions.
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