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Index/Marketing/Rattle & Pedal: B2B Marketing Podcast
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Demystifying Case Studies: Why Most Firms Get Them Wrong

Rattle & Pedal: B2B Marketing Podcast · 2026-07-17 · 39 min

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Episode notes

Most professional services case studies fail to influence buyers. Jeff and Jason explore the biggest myths and explain how to create stories that build trust, reinforce positioning, and win business. The post Demystifying Case Studies: Why Most Firms Get Them Wrong appeared first on Rattle and Pedal .

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