Hybrid Hotels for Retreats and Buyouts with Ben Wolff

Episode notes

Zeke tours a new “landscape hotel” of Ben Wolf of Onera that flexes between full-property buyouts and eight private suites - each with its own hot tub - anchored by a communal living/dining hub, a high-end residential kitchen (bar-ready), commissary, and a convertible conference/dining room. The conversation widens into pricing strategy (why weddings aren’t their focus), midweek corporate/wellness retreat demand, smart upsells (private sauna/pool), and the real-world developer playbook: picking the right GC, collaborating with architects, building cash-flow support businesses, and structuring partnerships that actually work. We also get the founder’s origin story from NYC nightclub promoter to sober operator to one-of-one hotel developer - plus a sneak peek at a 20-key tropical, agritourism resort coming to South Florida (Bali vibes, stateside).

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