
Outbound Sales Lift · 2022-12-27 · 26 min
#102: Amelia Taylor joins Outbound Sales Lift to describe the role of sales evangelist and why more companies should consider investing in the position. An evangelist is focused on networking, connecting directly with prospects to build strong, trusting relationships. Amelia explains that evangelists typically use social media, making connections online then having one-on-one conversations with prospects. She believes that no matter what stage of growth a company is in, the sales evangelist role can help develop key relationships that drive sales. EPISODE HIGHLIGHTS The basics: Explaining the sales evangelist role 01:27: What it means to be a lead evangelist 03:28: The difference between a sales evangelist and an SDR 06:42: Does the evangelist role sit in sales or marketing?