The B2B Podcast Index
MarTech Podcast ™ // Marketing + Technology = Business Growth

Waking Up Your Professional Network

MarTech Podcast ™ // Marketing + Technology = Business Growth · 2026-05-25 · 41 min

Episode notes

Most executives struggle to maintain consistent LinkedIn presence. Adam Rich, CEO of Known For and founder of Thrillist, explains how AI-powered editorial systems can transform professional expertise into authentic executive content. The discussion covers expert-in-the-loop AI workflows that eliminate content creation homework, strategic approaches to LinkedIn post promotion versus organic reach, and how B2B marketing authority is shifting from corporate brands to individual thought leaders. See Privacy Policy at and California Privacy Notice at .

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