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MarTech Podcast ™ // Marketing + Technology = Business Growth

The Voice-First Shift Companies Can’t Ignore

MarTech Podcast ™ // Marketing + Technology = Business Growth · 2026-04-27 · 37 min

Episode notes

Voice technology is reshaping how brands connect with customers. Ruth Zive, Chief Marketing Officer at Voices, explains how companies can build authentic brand experiences in voice-first environments. She discusses performance-grade AI voice selection strategies, cross-platform voice consistency frameworks, and practical approaches for integrating voice technology into existing marketing workflows without over-strategizing implementation. See Privacy Policy at and California Privacy Notice at .

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