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Index/Marketing/Marketing Made Simple
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Why That Worked #33: Snipd - What Your Brand Name is Really Saying to Customers (RE-RELEASE)

Marketing Made Simple · 2025-08-20 · 27 min

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Episode notes

Exciting news, Hero Makers! We're sharing a new episode of Why That Worked - Presented by StoryBrand.AI, with Donald Miller back in the host seat. This new show uncovers why certain ideas, brands, and strategies succeed - so you can think differently and apply those insights to your business and life. Hopefully you're getting a chance to recharge this summer - but that doesn't mean you have to lose momentum. Fall is just around the corner, and before you know it we'll be heading into the final stretch of the year. That's exactly why we're rereleasing several of our high-impact episodes - designed to give you clarity, sharpen your message, attract the right customers, and ultimately drive more revenue, so you're not stuck playing catch-up when it matters most! - Coming up with a product name or tagline seems simple. Until you have to do it. You brainstorm, you debate, and you finally land on something… only to find yourself explaining it to people over and over. That's the real test of a name: if you have to explain it, it's not working. The truth is, your name or tagline is doing more heavy lifting than you realize.

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