Leveling Up with Eric Siu · 2026-06-22 · 14 min
Growth Newsletter for top marketers: Most companies try to hire their way to more A players. I built a system that mints them instead. In this video, I break down the three-part combo we use to reliably create A players inside our organization: skills, evals, and loops. This is the same framework we run in our six-week "pod of one" apprenticeship, where one person learns to do the work of four, five, or even ten roles by leveraging AI. Here's what I cover: ⬛ How services-as-software changes the math on labor hours and revenue per employee ⬛ What a skill actually is, and why it beats traditional processes nobody uses ⬛ How to build evals so you can prove a skill is good without trusting the vibes ⬛ How to chain skills into loops that kill your biggest weekly bottleneck ⬛ The exact run of show for our apprenticeship that you can steal and skillify yourself If you're a founder or operator, you have the invisible hammer to make this happen across your team. This is how you create predictability and reliability when it comes to minting A players.
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