Kickstarter's Comeback | Mahesh Guruswamy, CPTO (Kickstarter)

Episode notes

Today, we’re talking with Mahesh Guruswamy, CPTO at Kickstarter. In this episode, we discuss: How daily reflection on hard moments helped him grow as a leader - and led to his widely praised book How to Deliver Bad News and Get Away with It. How Kickstarter went from “printing money” and experiencing “insane” PMF to plateauing - and how they created urgency and competition to quickly turn it around The actual process Kickstarter used to activate its creator and backer communities to shape a better UX, build real loyalty, and re-ignite growth Links LinkedIn: Website: Substack: Resources How to Deliver Bad News and Get Away with It: A Manager's Guide, By Mahesh Guruswamy: Tell Your CEO They're Wrong (And KEEP Your Career) | Steve Nash, Dir.

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