
Hosted by Catherine Morgan
You don't need another budget… you need to feel safe with money. It's Not About The Money is a podcast on women and money mindset for business owners who are done with overgiving, undercharging, and hitting the same income ceiling.
390 episodes · publishes weekly · latest 2026-05-25 · ~37 min/episode
Rank
#5552
Substance
41.0
/ 100
Breakdown
Scored 2026-07
Updated monthly
Across the index
#5552 of 6182
Substance
Top 90%
outscores 10% of the index
It's Not About The Money ranks #5552 on The B2B Podcast Index with a substance score of 41.0 out of 100, scored across 1 recent episode. It scores highest on originality and guest caliber. The ADHD-perimenopause-RSD intersection is a genuinely underserved topic and gets marginal credit for that, but the conversation never develops a contrarian or first-principles argument - it stays firmly in validating, supportive wellness-podcast territory with no fresh frameworks or counterintuitive claims.
Averaged across 1 recently scored episode, with cited evidence.
The episode is primarily two friends sharing personal anecdotes and mutual validation about ADHD and perimenopause, with a lengthy live EFT tapping demo that generates almost zero informational content. A handful of data points exist but they are surface-level and buried in extended personal narrative.
“we know there's an estrogen and dopamine connection we also know that neurodivergent women and girls have more extreme hormonal fluctuations and more extreme hormonal sensitivity”
“there's a statistic around about 50% of neurodivergent women also suffer with PMDD”
The ADHD-perimenopause-RSD intersection is a genuinely underserved topic and gets marginal credit for that, but the conversation never develops a contrarian or first-principles argument - it stays firmly in validating, supportive wellness-podcast territory with no fresh frameworks or counterintuitive claims.
“we're understanding that perimenopause seems to come earlier and it seems to come harder with neurodivergent women”
“just go easy on yourself and you can't know it all”
Kate Moryoussef is a self-identified lifestyle/wellbeing coach and EFT practitioner whose authority rests entirely on personal lived experience and her own podcast and book; she is not a clinician, researcher, or practitioner who has operated at demonstrable scale, and her credentials are thin for a B2B operator audience.
“Kate is a ADHD women's lifestyle and wellbeing coach. She is an EFT practitioner”
“I wrote the book you know the ADHD women's well-being toolkit for that exact reason”
There are a small number of concrete references - Dr. William Dodson coining RSD, a 50% PMDD prevalence claim, an NHS wait-time mention, and a $14.99 book price - but no studies are cited, the PMDD statistic is unsourced, and the overwhelming majority of claims rest on anecdote and self-report.
“RSD is rejection-sensitive dysphoria. It was coined by a psychiatrist called Dr. William Dodson”
“there's a statistic around about 50% of neurodivergent women also suffer with PMDD”
The host consistently re-centres questions around her own parallel experiences, asks long multi-part softballs, never pushes back on an uncited claim, and turns the episode into a mutual appreciation session; the live EFT demo further displaces any interrogative craft with promotional content.
“I mean, the journey you've been on literally parallels my entire own experience”
“Thank you so much for taking the time to write it. There really are some phenomenal tools in that book and I would highly recommend anyone”
First period on the Index - history builds from here.
1 scored on substance · 60 tracked in total.
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