GrowCFO Show · 2026-07-21 · 36 min
.entry-img img{ display:none !important; } .single .hentry .entry-img{ display:none !important; } Understanding why some companies run short of the one resource they simply cannot operate without, cash in the bank, even when they are hitting revenue and profit targets has become an essential leadership skill. Cash flow problems rarely appear in the headline numbers, yet they can quietly derail growth plans, strain supplier relationships, and, in the worst cases, threaten the survival of an otherwise profitable business. For founders, CEOs, and finance leaders, success depends on looking beyond the profit and loss statement to understand the timing, predictability, and movement of cash. Organisations that master cash flow are better equipped to scale with confidence, navigate uncertainty, and seize opportunities while competitors struggle to meet their obligations. In this episode of The GrowCFO Show, host Kevin Appleby is joined by Scotty Palmer , Fractional CFO and Founder of Palmer's Strategic Advisors , to explore one of the most common challenges facing growing businesses: why profitable companies still run out of cash.
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