Get the Elephant Out of the Room: Outsmart Difficult People at Work · 2026-04-22 · 55 min
If you have ever wanted to deliver a strategy that would truly change the performance of your business but were unsure how to start, this episode is for you. Andy Gibson tells us about how he completely transformed a business in Australia. He expanded the category, stopped selling units, started selling fridges and turned a ready-to-drink spirit into a phenomenon. He challenged perception, built alliances, set a vision and was courageous in execution . He tells us about the 'fierce' conversations that helped and how building momentum through 'wins' really matters when the vision is HUGE. Andy Gibson is a business and marketing consultant who transforms global businesses and brands with world class brand-building tools and processes honed from 25+ years of global experience. He has worked with some of the worlds biggest brands leading their marketing teams and today is a consultant in demand around the world from businesses seeking to get an edge in performance. More About Chris Webber Chris is an author, business performance adviser and former sportsman. His mission is to give everyone the confidence they need to overcome the difficult moments at work.
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