Hosted by Tennessee Center for Family Business
Why does working together in a family business have to be so darn difficult? Get answers to this and other relevant questions when host, Greg Lewis, interviews prominent local and national family leaders about the challenges of working together in a family business.
100 episodes · publishes monthly · latest 2026-05-16
Rank
#5404
Substance
43.0
/ 100
Breakdown
Scored 2026-07
Updated monthly
Across the index
#5404 of 6183
Substance
Top 87%
outscores 13% of the index
Family Business Today ranks #5404 on The B2B Podcast Index with a substance score of 43.0 out of 100, scored across 1 recent episode. It scores highest on guest caliber and insight density. Brent Thomas has legitimate chemistry credentials and a genuinely interesting product origin story, but the business is four people selling at weekend farmers markets with vague online sales - he has not operated at meaningful scale and cannot offer practitioner lessons from running a real B2B or high-growth operation.
Averaged across 1 recently scored episode, with cited evidence.
The episode contains one genuinely interesting concept - repurposing coffee silverskin agricultural waste as a skincare ingredient - but that idea is barely unpacked before the conversation retreats into generic family business platitudes. The vast majority of airtime is taken up by filler affirmations and obvious advice.
“coffee roasters on a global scale, um, they typically pay somebody to come pick up this byproduct and throw it away”
“If you can overcome the communication, you can really overcome anything within the family business”
The coffee silverskin angle is the sole novel thread, but it is never explored with any chemical, market, or competitive depth. Everything else - communication is the top challenge, separate business and personal time, trust your family - is completely recycled family-business boilerplate with no first-principles thinking.
“The advice that I would give, um, somebody who's considering starting a family business is understand your family's strengths and weaknesses”
“work with your family if you know you can trust them”
Brent Thomas has legitimate chemistry credentials and a genuinely interesting product origin story, but the business is four people selling at weekend farmers markets with vague online sales - he has not operated at meaningful scale and cannot offer practitioner lessons from running a real B2B or high-growth operation.
“Out of the five years we've been selling now, um, we've only received five star reviews. We have continual um, purchases online that we ship all across the nation”
“with only four people we've been able to build a small product line that uh, people have been loving”
The episode offers a handful of dates and logistics (idea in 2019, first sale late 2020, full-time 2021, farmers markets Fri - Sun in Huntington/Newport Beach) but zero revenue figures, customer counts, unit economics, or market data - nothing a B2B operator could benchmark against.
“the idea started in 2019... We sold our first product in about the back end of 2020. Um, and then have been full time ever since, since 2021”
“we do shows, um, farmers market shows every single weekend, Friday, Saturday and Sunday”
The host asks almost exclusively soft, leading questions, lets every answer pass unchallenged, and even addresses the guest by the wrong name ('Sabrina') in the closing. There is no follow-up on unit economics, competitive differentiation, or any of the vague claims made - the entire exchange functions as a promotional infomercial.
“So, so, uh, so the, the product that you sell though is, is a skincare, ah, product. Um, so, uh, my question is, is then why did you decide to start Tepe Naturals as a family business instead of your idea to some existing skincare brands”
“What are your final thoughts Sabrina, uh, that you'd like to share with our listeners today”
First period on the Index - history builds from here.
1 scored on substance · 60 tracked in total.
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