318: POCKET PR ESSENTIALS / Marketing vs PR: The black, the white … and the grey (PART 2)
EARN THE RIGHT with Trevor Young · 2026-03-19 · 16 min
Episode notes
This episode's featured track is POCKET PR ESSENTIALS - your audio playbook for mastering PR, content and digital communications for your business, and personal brand. __________________ DID YOU KNOW MUCH OF YOUR 'MARKETING' IS ACTUALLY PR? Marketing vs PR: Let's continue to 'pull this thread'! This is part 2 of this particular topic - see episode 316 for part 1. As a business owner, if you can get clarity and focus on the things you SHOULD be doing rather than trying to do everything in a mishmash way - you’re going to be way ahead of your competition (not to mention more confident in moving forward!). When it comes to building marketplace visibility and reputation, the winners are those who see the bigger picture, understand the changing landscape, and take action accordingly. __________________ ABOUT EARN THE RIGHT : EARN THE RIGHT is an audio channel for reputation-based authority building, and turning credibility into real-world recognition and opportunity. Hosted by Trevor Young, it’s for credible founders, experts, and solo practitioners who’ve earned their stripes and are ready to amplify their voice with integrity.
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