
Disruptive CEO Nation · 2026-06-17 · 35 min
From a single San Diego location to 100+ stores nationwide, Jeff Fenster reveals how everbowl™ turned better-for-you food into a thriving, purpose-driven brand. Today we sit down with the founder and CEO of everbowl™! Jeff shares the journey of building a better-for-you superfood brand from a single location to over 100 stores across 32 states. He discusses the lessons learned from early mistakes, the power of pivoting during challenges like COVID-19, and how focusing on relationship capital and authentic connections has fueled growth. Listeners will gain insights on simplifying complex problems, meeting customers where they are, and leveraging creativity and resilience to scale a business successfully. Here are the highlights: ● everbowl™ delivers better-for-you food options. The brand focuses on affordable, filling, and delicious choices that help people make healthier decisions. ● Called to Unevolve guides the business model. The philosophy emphasizes simplifying health and meeting customers where they are to encourage sustainable lifestyle choices. ● Franchising and vertical integration fuel growth.