The B2B Podcast Index
Index
All categories
MarketingSalesSaaSFinanceHROpsLeadershipCustomer SuccessAI & DataProductStartups & FoundersRevOpsEngineering & DevTools
MethodologySubmit
Best of:MarketingSalesSaaSFinanceHROpsLeadershipCustomer SuccessAI & DataProductStartups & FoundersRevOpsEngineering & DevTools
An independent project byFame
SearchBest episodesGuestsInsightsMethodologySubmit a podcast
Index/Product/Design Better
Design Better artwork

Niyati Gupta: Netflix Product Design Lead on what happens when a designer becomes a product manager, and why your influence might not be in your title

Design Better · 2026-06-25 · 44 min

0:00--:--

Episode notes

Niyati Gupta describes her career as one long experiment - deliberately putting herself in uncomfortable, ambiguous situations and treating every move as a personal learning loop. That instinct took her from a bachelor’s in design inside one of India’s most prestigious engineering colleges, where almost nobody understood what design was, to a research role at Carnegie Mellon where she studied health info needs for low-literacy users in rural India, to Autodesk’s bio-nano innovation lab building molecular visualization tools for scientists - and eventually to Google, where she joined the Next Billion Users team. Find bonus content and more on our Substack: That team’s mission was to ask an open question: where would the next wave of users come from, what did they need, and what products didn’t exist yet to serve them? Niyati ran immersion sprints in the Philippines, India, Indonesia, and Mexico - shadowing users, building prototypes in the field, testing them in the wild, and bringing those insights back to a team that was building products like Camera Go and Google Files from the ground up.

More from Design Better

All episodes →
  • Chris Entwisle and Mark Havens: authors of WAIL on the constraints that led to timeless designs for Prestige Records58 / 100
  • Mike Schnaidt: Fast Company Creative Director on typography, creative endurance, and designing for the long haul
  • Bonus Episode: Dorrian Porter returns with the Vestaboard Note
  • Tina Roth Eisenberg: Creative Mornings founder on building communities that run on trust
  • Paul Ford: Writer, developer & "fun Cassandra" on why everything is changing (but not how you think)
Explore the best B2B Product podcasts →
All Design Better episodes →