Demand Gen Made Simple · 2024-10-03 · 28 min
In this episode, fellow demand gen marketers, and CMOs hop on the show to discuss how to diagnose issues when MQLs and pipeline are strong but revenue lags, effectively build a robust pipeline within an ecosystem GTM motion, and navigate the complexities of attribution to ensure alignment with sales. APPLY TO BE A GUEST ON THE SHOW: Guests Bio's: 1) Jamie Skeels - Senior Demand Generation Manager at Cognism 2) Bill Glenn - B2B marketing leader who has been a CMO/VP of Marketing at 4 high growth startup organizations. Bill enjoys building and leading marketing teams, as well as helping companies create and maintain a world-class culture through empathy, collaboration and inclusion. 3) Nhi Duong - Director of Demand Generation at TeamDynamix with over a decade of experience in marketing and a knack for leveraging data-driven insights, Nhi has been instrumental in scaling several high-growth companies and taking new products to market. More about the host, Janelle Amos: LinkedIn : Website : YouTube :
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