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Index/Marketing/Deconstructing Data
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How Data and AI Are Reshaping Grocery Retail

Deconstructing Data · 2026-05-26 · 48 min

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Episode notes

Power your business with BDEX! Set up a time to talk with one of our experts: Grocery retail is becoming more data-driven than ever before. The ability to personalize, innovate, and retain customers increasingly depends on how well organizations use and connect their data.On this episode of Deconstructing Data, Jessie and David are joined by Shekar Raman, CEO and Co-founder of Birdzi, to explore how AI and data are transforming the grocery retail experience.Shekar brings a unique background spanning research, telecommunications, and enterprise technology, now leading Birdzi’s work in helping supermarkets deliver one-to-one personalization at scale. His focus is on using AI and data to improve customer engagement, simplify decision-making, and drive more effective marketing strategies. In this conversation, we’ll explore: AI-Driven Personalization in Grocery Retail Breaking Data Barriers for Retail Innovation Data-Driven Retail Loyalty Programs Tech Stack From connecting fragmented systems to enabling more personalized customer experiences, this episode looks at how grocery retailers can use data and AI to adapt to changing expectations and compete more effectively.

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