DataFramed · 2026-06-15 · 44 min
AI agents are starting to handle parts of the shopping journey that used to require human judgment - discovery, comparison, checkout. But behind every agent recommendation is a massive, invisible layer of data infrastructure. Product catalogs need to be structured, inventory synced in real time, pricing accurate, and quality signals clear. For data engineers and teams building at companies like Shopify, this shift means rethinking how data flows through systems and what "good enough" quality actually means. How do you ensure data is ready for AI? And how is this reshaping what data teams actually do? Nell Thomas is the VP of Data at Shopify, where she leads a team of approximately 400 - 500 people across data infrastructure, ML platforms, data engineering, and data science. Her career spans multiple industries including social media (Facebook), e-commerce (Etsy), politics (Hillary for America, Democratic National Committee), and now commerce. She holds an A.B. in Psychology from Harvard University and an M.A. in History & Sociology of Science from the University of Pennsylvania.
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