Data Center Go-to-Market Podcast · 2026-08-04 · 48 min
Subscribe to the Data Center GTM Briefing In episode 193 of the Data Center Go-to-Market Podcast, you’ll Learn how AI-fueled buyer sophistication is raising the bar for data center sales, and get practical takeaways from Jon Billow on BNS’s full-lifecycle power and network approach, segment-specific GTM strategies for enterprise/colo/neocloud, M&A lessons for integrating sales playbooks, tactics to build trust with multi-stakeholder committees, how to align technical content to revenue outcomes, and what to watch for with moratoriums and capacity shifts… all in a candid conversation about scaling teams, talent, and operations in an accelerating market. Ep. 193 Jon Billow, CEO and CRO of BNS | Data Center Go-to-Market Podcast 0:00 Coming up In this episode of the Data Center Go-to-Market Podcast 1:17 Introducing Jon Billow, CEO and CRO at BNS 1:38 How BNS Power and BNS Networks Fits Into the Data Center Ecosystem 4:30 Biggest Go-to-Market Challenges for Mission-Critical Infrastructure Providers like BNS 5:47 How Much of the AI Market is Actual, Closeable Pipeline? Neocloud vs.
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