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Dance Principals United

Making Enrolment "Stupid-Easy" For Your Dance Studio In 2026

Dance Principals United · 2026-02-04 · 30 min

Episode notes

School holidays are done, the kids are back at school… and if you're anything like us, you're equal parts relieved and READY. In this episode, Amanda and Nath chat about how to squeeze a bit more magic out of that January/Feb enrolment momentum, even if you feel like you've "missed the window" (spoiler: you haven't). If you've got inquiries sitting in your inbox, ex-students in your database, or a few classes that are looking a bit… empty, this one's your gentle kick up the bum to do a quick enrolment push that actually works. Episode Highlights: Your database is a pot of gold. Cold leads, warm leads, ex-students - don't waste it. Keep emails short + punchy. Parents are time-poor and skimming everything. Use "you're not too late" messaging to remove that big mental barrier. Make the call-to-action frictionless: "Reply YES" beats "fill in this 12-step form." Follow up more than once (like… 5 - 6 times) and across different channels. Pick up the phone! Calls + texts can convert fast when parents finally have headspace. Check your basics: website timetable, contact links, IG bio links (no "2024 timetable" please ).

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