Cultivating Business Growth · 2026-03-09 · 28 min
If a client brings in revenue but drains your team, disrupts your processes, or creates constant stress, are they actually profitable? In this episode of Cultivating Business Growth , Megan Spicer is joined by Willow Virtual CFO partner Jaime Staley to tackle one of the most difficult decisions business owners face: when it's time to fire a client. Many business owners hold on to clients longer than they should because they're focused on the revenue coming in. But true client profitability goes far beyond the top-line number. Jaime walks through how to evaluate the real impact a client has on your business, including hidden costs, team capacity, operational drag, and payment behavior. Together, Megan and Jaime break down a practical decision framework that helps remove emotion from the process and allows leaders to evaluate both the math and the mess behind a client relationship. They also share how to approach difficult conversations and how to fire a client professionally while protecting your reputation and relationships.
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