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Index/Startups & Founders/Creator Lab
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Kallaway // 100mil+ Views, Growing on TikTok & Vertical Video Deep Dive

Creator Lab · 2023-07-27 · 2h 15m

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Episode notes

Kallaway is creator with a passion for producing content centered around tech and cult brands. He has generated over 100 million views and amassed a large following across social media. Subscribe & watch on YouTube: Timestamps: (00:00:00) - Intro (00:02:22) - Kallaway's Backstory (00:17:07) - Distribution is King (00:20:57) - Why Short-Form Video? (00:28:56) - Actionable Advice on Creating Content (00:44:53) - Sponsor: LinkedIn Jobs (00:46:04) - Comedy & Storytelling (00:52:41) - Why Writing is the Most Important Skill (01:03:33) - Inside Look at Kallaway's Script Layout (01:05:59) - Kallaway's Equipment (01:10:24) - Kallaway's Editing Process (01:32:35) - Psychology of Creating Content (01:44:57) - How to go viral (01:49:37) - Newsletter Insights (01:55:26) - Thoughts on Monetization (01:59:52) - Becoming a Full-Time Creator Links Mentioned Kallaway's Personal Website Kallaway's Twitter Espresso Letter TikTok Example 1 TikTok Example 2 TikTok Example 3 Camera Lens Capture Card Microphone Recording Software Youtube Downloader (Downie) Premiere Keyboard Shortcuts Thank you to our sponsors: Linkedin Jobs - helps you find the candidates you want to talk to, faster.

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