Conversations with CommerceNext · 2025-11-26 · 26 min
In this episode The Remarkable Retail Podcast's co-host Michael LeBlanc's guest is with Lauren Price , Senior Vice President, E-Commerce & Digital Marketing for COS North America discussing her impressive career trajectory and work positioning the H&M-owned brand for growth in a competitive, fast-moving fashion retail landscape. Lauren’s career began in the early days of luxury e-commerce at Createthe Group, building first-generation online stores for high-end brands . Her path included consulting with Demandware and L2 (Scott Galloway’s firm), leading to her first in-house brand role at J.Crew before joining COS - a globally recognized fashion brand known for exceptional quality, timeless style, and meticulous craftsmanship. At COS, Lauren oversees North American marketing and digital commerce, a key growth market. She explains how COS benefits from the resources of a global parent company while operating with the agility of a smaller regional business. This unique position allows for strategic experimentation while maintaining the brand’s commitment to premium quality.
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