Language as a growth strategy, with Jason Hemingway and Michal Lasman

Episode notes

In this episode of CMO Convo, host Michal Lasman sits down with Jason Hemingway, Chief Marketing Officer at Phrase, to explore what it really means to build a global brand in 2026 and beyond. In this episode: -Why "design for global from day one" should be every marketer's mindset -How language becomes a creative multiplier, not a logistical burden -The role of AI and agentic systems in scaling culturally fluent content

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