Changing The Sales Game · 2026-06-16 · 42 min
In today's episode, you'll discover: Half the game on LinkedIn is reactivating your existing network and knowing how to reach them. What an introvert does differently, and why the relationship-first approach works better for introverts than the "post every day and hustle" model? The absolute minimum effective dose of things to do on LinkedIn looks like for a busy leader, and what do you cut first when life gets full? To support these three takeaways, I chose a quote from Jill Rowley: "Before LinkedIn and other social networks, in the sales world, ABC stood for Always Be Closing. Now it means Always Be Connecting ." About Natasha Walstra: Natasha Walstra is the founder of NearPoint Strategies and creator of the REALationship Growth Method. She helps business owners and sales professionals build authentic personal brands on LinkedIn that generate real business - without cold outreach or sleazy tactics. A former VP of Sales turned entrepreneur, Natasha has grown NearPoint to over half a million in revenue in just two and a half years using her own methodology. She's especially known for helping business owners who are great at what they do but hate the idea of selling themselves.
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