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305: Building Confidence, Not Fear: How Kelly Sayre Is Redefining Women’s Safety

Call Me CEO · 2026-06-23 · 54 min

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Episode notes

Send us Fan Mail What if everything you’ve been taught about personal safety is wrong? In this episode of Call Me CEO , I sit down with Kelly Sayre, founder of The Diamond Arrow Group and bestselling author of Sharp Women . Kelly is on a mission to completely redefine how women think about safety - not through fear-based tactics, but through confidence, intuition, and situational awareness. Her journey began with a moment so many moms can relate to: realizing she was responsible for keeping her children safe… and not feeling prepared to do it. That moment turned into a business, a movement, and a message that’s now reaching women everywhere - from local communities to Fortune 50 companies. In this conversation, we go beyond surface-level safety tips and dive into the deeper truth about what actually keeps women safe, the mental load moms are carrying every day, and how Kelly built a mission-driven business rooted in impact, not fear. This episode will challenge the way you think - and leave you feeling more confident, aware, and in control.

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