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Index/Startups & Founders/Build In Public Podcast
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Strategy is how you win in startups [feat. Jason Cohen]

Build In Public Podcast · 2024-06-17 · 39 min

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Episode notes

Welcome to yet another episode of the Build In Public Podcast! Today's episode was live recorded in Austin where I interviewed Jason Cohen at the SaaStock conference in May 2024. Jason Cohen is a four-time entrepreneur across 24 years who has built both bootstrapped and VC-funded businesses in his career. He had two exits and two unicorns and has been writing for 17 years on the Internet. You may have seen him on X as @asmartbear or read one of his articles at this blog: asmartbear.com Jason is currently the Chief Innovation Officer of WP Engine which is a startup unicorn that he started in 2010. The company raised over $300m in funding, has over 1,200 employees globally and serves billions of web requests daily for 200,000 customers as one of the top-ten largest web platforms in the world. In this episode, Jason and I discuss why "strategy" matters, how it is the key driver to help you win at every stage as a startup, how to get your team rallied around this, what signs tell you it's working vs it's not and Jason's advice on evaluating feedback coming from multiple sources.

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