Billion Dollar Tech · 2023-04-04 · 52 min
"You probably can't overemphasize the importance of your co-founder relationship," says Noah Abelson-Gertler, founder coach and former public company CEO, explaining that 50% of startups and scaleups that fail do so due to co-founder relationships. Co-founders have an intimacy that is like marriage without the romance - you experience highs and lows, make major decisions together, you're dependent on each other, and can often spend more time together than you do with your actual spouse. That is why it is so important to be as thorough as possible in getting to know your potential co-founder, asking them every possible question, their strengths and weaknesses, references, how they would respond to every possible scenario, and if you can really see yourself working side-by-side with this person for the next ten years. It is just as important to be honest with yourself, about your motivations, shortcomings, etc. This is something that Noah wishes he had done more of with his own co-founder before entering into business with each other.
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