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Index/Leadership/Beyond The Story with Sebastian Rusk
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The Affordable PR Strategy Every Entrepreneur Needs - Jim Edmondson

Beyond The Story with Sebastian Rusk · 2026-06-12 · 19 min

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Episode notes

In episode 303 of Beyond The Story , Sebastian Rusk interviews Jim Edmondson, a Serial entrepreneur with multiple business exits, now focused on a passion project born from frustration with media outreach, as he shares how he identified a major gap in the PR world and leveraged technology, obsession with analytics, and a growth mindset to build Press Whisper. This game-changing PR platform makes results-driven publicity accessible to every entrepreneur. Tune in for clear strategies and actionable advice you won't hear anywhere else!

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