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Index/Marketing/Better Done Than Perfect
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Bullseye Customer Research with Michael Margolis

Better Done Than Perfect · 2025-01-24 · 30 min

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Episode notes

How do you narrow down to your perfect customer? In this episode, we talk to Michael Margolis, UX Research Partner at Google Ventures. You'll learn about their bullseye customer sprint, the difference between an ideal customer profile and the bullseye customer, how to apply prototypes, and more. Visit our website for the detailed episode recap with key learnings. Learn More Faster - Michael’s book Follow Michael on LinkedIn Thanks for listening! If you found the episode useful, please spread the word about the show on Twitter mentioning @userlist , or leave us a review on iTunes. Sponsor This show is

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