AgenticLens · 2026-04-22 · 21 min
This guide details how businesses can improve their visibility within AI search agents like ChatGPT, which often recommend competitors despite a company having strong traditional search rankings. The text identifies four primary data inputs used by large language models, including historical training data and real-time web retrieval. To capture these recommendations, the authors propose seven actionable strategies such as refining website copy for clarity and implementing specific machine-readable structured data . Additionally, the source stresses the importance of establishing a presence on high-authority third-party platforms and ensuring technical accessibility for AI crawlers. By shifting from vague marketing language to explicit factual statements , companies can better align with how AI processes information. Ultimately, the material serves as a roadmap for Generative Engine Optimisation , offering a blend of immediate technical fixes and long-term authority building.
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