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The Loyalist by Yotpo: Unmasking Your Brand Heroes

Agency X · 2024-10-15 · 43 min

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Episode notes

In this episode of the Agency X Podcast, John Surdakowski is joined by Yotpo’s VP of Product Marketing, Kim Winter , to unpack the genius behind Yotpo's groundbreaking "Loyalists: Unmask Your Brand Heroes" campaign. With insights from over 3 million shoppers, Yotpo uncovers the key behaviors of your most loyal customers - your brand heroes. Tune in to find out how this campaign can reshape your approach to customer loyalty and long-term engagement.

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