The Message Behind the Brand: Laurie Kozan on Clarity and Connection

Episode notes

If you enjoyed this podcast, we'd love to hear from you! S3 E:5 In this episode, we’re joined by Laurie Kozan, founder of Own Source Marketing Studio, whose career spans PR, branding, design and digital strategy, all anchored by a single golden thread: shaping how people experience information. Laurie talks about navigating transitions, from international moves to career pauses and pivots, and how each phase deepened her understanding of meaningful communication. She shares powerful insights into the often-overlooked nuances of brand identity, particularly for solopreneurs translating deep expertise into something their audience can actually

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