Stay Safe or Scale Impact: The Moment of Truth for Modern Insight Teams

Episode notes

Insight teams are at a crossroads: stay safe and stay small or claim a seat at the growth table. This is the operating playbook to move from “report factory” to strategic co-pilot. In this special live episode of The Insighter's Club Podcast, recorded at Stravito Insights Summit 2025 in Paris, three trailblazing leaders unpack what it really takes to dismantle silos and hard-wire insights into decision-making: Seema Hope (VP of Insight, The Economist), Leo Moore (Senior Director, Category Strategic Insights & Analytics, Europe at Kellanova) and Christopher Rastin (Head of Global Customer Research, E.ON). Together, they reveal tried and tested decisive levers: KPI alignment, process design, internal PR, and finance fluency, that turn insights from a cost center into a value engine. In this conversation, we tackle: Why silos persist (competing KPIs, turf, trust) and a practical path to break them permanently. Why “delivering data” isn’t enough and how to lead with a conclusion, then prove it fast. The secret to embedding insights early (not post-hoc) without losing ownership or control. How to democratize insights so they scale, without diluting standards or rigor.

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