#183: How to Use AI to Cut Customer Research Time in Half

Episode notes

How to Use AI to Cut Customer Research Time in Half Most B2B marketers know customer research is crucial, but gathering and acting on insights can be so time consuming. This week, we're breaking down exactly how you can leverage AI tools to dramatically speed up your customer research - without losing the valuable depth and insights you rely on. We've experimented extensively and will share the exact process that allows marketers in small teams to finally complete customer interviews efficiently. Using AI the right way can transform qualitative data into clear, actionable insights faster than ever. Tune in and learn: + The best AI tools for transcribing and summarizing customer interviews + How to avoid common pitfalls (like AI hallucinations!) + The quickest way to build accurate, insightful customer avatars This episode is a must-watch for B2B marketers tired of customer research always falling off the to-do list. - Links + CTAs - Need help running your own LinkedIn Thought Leadership Ads? Learn how to drive revenue across your organisation with CRO School:

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