Embedded Finance: The New Big Revenue Driver with Blake Adams

Episode notes

In this episode, Somrat Niyogi, General Manager & Head Of Business Development at Gusto, speaks with Blake Adams , Senior Vice President at Bain Capital . Embedded finance has gained some traction in recent years and it’s expected to continue rising significantly. Based on estimates, embedded financial services will generate a whopping $51B in revenues in 2026, up from $21B in 2020. Today, Blake discusses the role that embedded finance is playing across multiple industries and why it’s become such an increasingly massive opportunity for companies. Highlights include: - Defining the role that operating partners serve from fund to fund. - How to engage with the management teams of the companies that you’re invested in. - What is embedded finance? - The embedded finance report tech leaders should take a look at. - Why embedded solutions will double in the next few years. - Why there is so much venture capital being invested in the embedded software industry. - The conditions that need to exist before you explore embedded finance opportunities and make them successful.

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