050: Pricing Vs Offer The Results First Way To Close Clients
Selling Your Expertise · 2025-12-15 · 21 min
Episode notes
- >> Sending pricing without a real offer can quietly kill the sale, even when the client already wants to work with you. Renee Hribar breaks down what happened in a private coaching session where a highly skilled consultant sent numbers with no context and then spiraled when the prospect went silent. The fix is simple and repeatable: lead with three outcomes the client wants, define the container for how you will work together, stack the value so the investment makes sense, and include clear terms, a deadline, and a payment link to remove friction. The biggest shift is moving from deliverables to results, so the buyer evaluates impact, not just price. Tie it all together with a deadline and an easy way to pay, and you stop losing momentum to the law of depreciating intent. Mentioned in this episode: AskMeCoach.com
More from Selling Your Expertise
All episodes →- 076: Stop Over-Explaining and Start Closing51 / 100
- 075: How to Sell More to Existing Clients55 / 100
- 074: Why Your Referrals Are Not a Sales Strategy41 / 100
- 073: Reset Your Sales Strategy
- 072: Sales Call Tips for Consultants Who Are Done Winging It