[S5, Ep44] Scaling a Startup Fast: Lessons from a Female Founder in Health Tech, CEO Aja Beckett

Episode notes

Send us Fan Mail Are you being too hard on yourself? The problem you've been trying to fix might need something other than the discipline. In this episode of Female Founder Unplugged, Lindsay sits down with Aja Beckett - app developer, GLP-1 user, and accidental CEO - who built her app Shotsy from a nights-and-weekends side project into the #1 GLP-1 tracking app in the Health & Fitness category. "Her story is as much about reclaiming her health as it is about building a business from scratch." Episode Highlights How Aja's own weight loss journey became the blueprint for her app, and why lived experience builds better products Why what looks like a discipline problem is almost always a systems problem (in health and in business) Leading a fully distributed team from across the world - and why intentional culture isn't optional when you're remote How to choose investors who bring more than money to the table Because the practices that got you here won't get you to the next level - and the real scaling challenge is always internal. About Aja Beckett Aja is the founder and CEO of Shotsy, bringing a rare dual perspective as both an iOS engineer and a GLP-1 user.

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