Episode 1 - Enablement is broken. Let's fix it.

Episode notes

On this episode, hosts Chris Walker and Leanne Leone kick off the brand new Enablement Optimization Podcast to explore what sales enablement actually is, why it keeps getting mistaken for admin, and how leaders can stop being order takers. Key talking points: Why this podcast exists and what's currently broken in the enablement profession The common misconception that sales enablement is just training How to find and use data to prove enablement's revenue impact Whether or not you need a sales background to work in enablement The three questions every enablement leader should be asking And more!

• Episode 5 - How to manage capacity and hold the line with stakeholders in enablement (with Stephanie White).64 / 100
• Episode 4 - Why your next great enabler might already be sitting on your sales floor. With Varun Desai66 / 100
• Episode 3 - Your sellers are wasting 4 hours a month. Here's the fix. With Andrew Zinger67 / 100
• Episode 2 - Why every sales training program you've built has failed (and what finally works) with Greg Smith